Aiming for a promotion, changing jobs or moving into consultancy or NED roles can be an exciting, challenging and sometimes a daunting process. I hope you find some helpful information on this website. I look forward to being able to help you achieve your next goal.
Sarah Lovell Professional CV Writer
Trusted by professionals in the UK and globally, I run a family owned and operated UK-based professional CV writing business established in 2013 to provide professional CV writing, LinkedIn profile optimisation, cover letter writing and personal statement support services. As a team of two writers, we work closely with clients at all stages of their careers to ensure their experience and career goals are clearly and compellingly presented within their new CV. No generative AI. No ChatGPT. No randomly assigned writers.
The team consists of me, the founder, and my daughter Danielle, who has been supporting me in the business since 2017. I specialise in CV writing services for executive, non-executive director, C-suite and management-level professionals, while Danielle focuses on non-managerial, graduate and school-leaver CVs, as well as providing bespoke interview preparation sessions. We are a formidable team that takes pride in your success as a result of being trusted to work with you on a one-to-one basis.
With modern recruitment increasingly driven by ATS (applicant tracking systems) and AI screening, we ensure every CV is keyword optimised to perform effectively in today’s hiring processes and that you stand out in a competitive pool of applicants.
As experienced professionals, we deliver the highest standards in professional CV writing, LinkedIn profile optimisation, cover letter writing and job application support tailored to your personal requirements. Your satisfaction is our success.
I wanted to provide you with an update of my circumstances following your help to improve my CV. I have been incredibly busy...with my new job!! After submitting my new retail CV to apply for jobs with 2 companies I was called by both of them, interviewed by one, and in short succession secured a Branch Manager’s position for a company to run their flagship branch in Birmingham. I am loving my new role.
Deborah B
Flagship Branch Manager
I couldn't recommend Sarah highly enough. I've now worked with her twice, initially on revamping my CV a couple of years ago which helped me land a role and just recently where I required her to update it, as well as a covering letter. Sarah communicates throughout the whole process and offers valuable advice on what recruiters are looking for from a CV and Cover letter.
Mandeep
Merchandising Manager
I'm very pleased with how professional my CV reads and fascinated as to how concise it is yet captures everything that I would want picked out of the reams of information that I sent you. I certainly can use this as my base CV and one which I can develop and tweak where needed to, depending on what roles I find.
Tanya Davies
NHS
Sarah is a dream to work with. I needed my CV updated and be more 'current' in this fast changing world. Sarah has delivered beyond my expectations and I am a very happy customer. CV looks and feels succinct, professional and yet rich with information. Her wealth of knowledge, expertise and skills are exceptional and that really comes through in her communication style and final product too.
VB
Manager
Having worked for the same organisation for 30 years I wanted the services of someone who had current knowledge and experience of the employment market to assist me in writing my CV and moving towards the next stage of my professional career. I read several on-line reviews but decided to contact Sarah due to the positive testimonials from previous clients.
Paul Taylor
Police Officer























